The Pressures Of Blogging (and other woes)
Blogging is a hard thing. Whoever tells you that it's easy, doesn't blog properly.
I've had many discussions with blogger friends recently about how people on the outside, (who don't blog) seem to think that all we do is party and get free things. Granted, press days are incredibly fun, (gotta love getting drunk and eating good food all day, everyday) and I can't deny the giddiness I get when receiving press gifts on my door step.
But this didn't happen over night.
I started my blog three years ago and whilst I didn't pay much attention to it in the first year (stupidly), the past two years have been a long process of planning, networking and not having much of a life really.
I spend all of my free time planning my blog. The process is as follows: Brainstorm > Write > Take images/Create content to support the post > Schedule > Go live > Schedule social media follow up > Respond to comments and feedback.
Now, if this is your full time job then it's a lot easier for you. But, if like me, you're a full time student, who also has a number of internships then there has to be sacrifices along the way.
The biggest sacrifice being sleep. The next being friends and relationships. The blogging industry can be quite a lonely path if you don't surround yourself with the right people, and people who understand the time and effort it takes to blog.
Now don't get me wrong, it's hard work, but starting a blog is the best thing you'll ever do. It allows you to meet so many likeminded people as well as having a place to fully immerse your creativity into.
Some of my closest friends have been met through blogging and it's so much fun being able to write and share things knowing there are people out there actually reading your content and taking notice.
I never started blogging with the mentality that I'd be interacting with brands and attending fun events, it was simply an outlet to share current news and opinions with the world. It's just an added bonus that I enjoy it so much and get a lot of gratification.
As much as I enjoy blogging, it takes investing a lot of time and money to get it exactly how you want it. I'm still not 100% happy with the way my blog looks, especially when looking at other sites, you can start to over think and doubt your worth within the blogosphere.
The blogging industry has changed so much over the last year, that you have to jump through hoops to try and stand out; whether that be through your pictures, videos or even having a great writing style to keep people engaged, you need to stand out.
I started this blog post because I'm lacking inspiration and I know (from twitter chats and general twitter stalking) that a lot of people can feel the same. When you start taking your blog seriously, there seems to be a pressure to blog regularly. There's also the added pressure of consistently producing good content. But when it gets to that point, I have to take a step back.
Having a blog essentially means creating a brand. And the majority of us have to be the face of that brand, which again can be seriously challenging if you're going through life with anxiety and other pressures. I have serious respect for people who do this full time.
I'd love to blog full time, but I don't. So when I start to stress about not creating good content or feeling forced to post then I just focus my creativity on other things.
There's no rule which says you have to blog x amount of times a week. So if you don't feel like writing then focus on other things; engage with your readers on Twitter, get inspiration from other bloggers, go out and take beautiful pictures for Instagram.
August is a busy month for me, so I'm going to focus on getting as much inspiration as I can both online and offline. I'm going to be reading some new blogs this week so Leave your links below!
I'm also starting a new series on my site called Tuesday Tips. Come back every Tuesday (starting next week) to find new tips on getting the best out of your blog. I promise I won't rant on as much as I did in this post. And congratulations if you made it to the end. You do you.